With Love From Kat Collaboration
for GiGi New York
​
As a designer at GiGi New York, i had the opportunity to work on two successful "With Love From Kat" collaborations. with the popular fashion blogger providing the ideas and inspiration, I got to then create a visual for her to see the ideas become a reality. Creating these collections and being able to work on it from the very first design to launching the virtual campaigns was a rewarding experience.
With Love From Kat Collaboration
for GiGi New York
​
As a designer at GiGi New York, i had the opportunity to work on two successful "With Love From Kat" collaborations. with the popular fashion blogger providing the ideas and inspiration, I got to then create a visual for her to see the ideas become a reality. Creating these collections and being able to work on it from the very first design to launching the virtual campaigns was a rewarding experience.
With Love From Kat Collaboration
for GiGi New York
​
As a designer at GiGi New York, i had the opportunity to work on two successful "With Love From Kat" collaborations. with the popular fashion blogger providing the ideas and inspiration, I got to then create a visual for her to see the ideas become a reality. Creating these collections and being able to work on it from the very first design to launching the virtual campaigns was a rewarding experience.
Experience
NOREL CULLEN
HSN -Ingenious Designs
Under HSN- Ingenious Designs is made up of four brands; Joy, Iman Global Chic, The Urban Collection and Simply Ming. As the senior designer and account support, I primarily work on all visuals and the early stages of production for the Iman Global Chic Collection. I also supported the other brands as needed.
Iman is on air approximately 9 times a year airing a new line of clothing and accessories each time. Prior to airings, catalogs are created to show the assortment and are used as a tool to reference internally with HSN, IDL, the buyers and vendors. Besides Iman's Global Chic collection, I am always working closely with the team looking to create additional special collections to make her customers even more "Chic."
Hang Tags and Romance Cards are created to explain to the customer the reason Joy and Iman create these items. It also tells them about the special features and benefits found within them.
Keith Urban does an exclusive "The Urban Collection" for HSN. I create CADS that are used to show the assortment to HSN, IDL and the factories.
